Costs

Trade Show Booth Cost Guides

Booth quotes vary 3–4x for identical scopes. These guides break down what each booth size actually costs, what's typically included vs billed extra, and where most exhibitors lose money to scope creep.

Costs by booth size

Costs by booth type

Answers

Frequently asked questions

Why do booth quotes vary so much?

Material grade, modular vs custom build, in-house vs subcontracted I&D, freight model, and graphics scope. Apples-to-apples requires a written scope document, not just dimensions.

What's usually NOT in a booth quote?

Drayage, electrical, rigging, cleaning, lead retrieval, internet, freight, and storage between shows. These can add 30–50% to the headline number.

Should I rent or buy?

Rent if you're exhibiting <3 times per year or testing a market. Buy custom if you're committed to 4+ shows over 2–3 years and your booth design supports modular reuse.

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